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Autor	Joanna Wrzesińska
Tytuł	Rozwój systemów franczyzowych w Polsce
Title	Development of franchising systems in Poland
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Abstract	The paper presents definitions and kinds of the franchising and the quantitative analysis of changes of the franchising systems in Poland grouped by different criteria (sector, industry, origin country). Moreover, the comparison to some EU countries was made.
Cytowanie	Wrzesińska J. (2011) Rozwój systemów franczyzowych w Polsce.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 93: 185-196
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Pełny tekst	EIOGZ_2011_n93_s185.pdf

Autor	Ewa Krawczyk, Joanna Wrzesińska
Tytuł	Zastosowanie analizy wrażliwości do oceny ryzyka opłacalności budowy i eksploatacji informatycznego katastru nieruchomości
Title	The Use of Sensitiveness Analysis to the Effectiveness’ Risk of Building and Implementation of the Cadastre Communications System
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Abstract	Results of the analysis of building and implementation of the cadastre communications system effectiveness’ risk, quantified by NPV algorithm, clearly justifies introducing two models of assumed costs identified as a risk factor. Indirect methods used for risk measuring, based on the basis scenario of the most possible costs of communications infrastructure confirmed meeting the positive criterion based on NPV algorithm. Both sensitivity ratio model and relative and absolute margin of safety permit large elasticity in the scope of shaping costs of communications infrastructure leaving reserve exceeding 50% increase from values implemented in forecasts. The limit of profitability, quantified by condition of NPV < 0, is raising these costs to the amount of 169 409 351 PLN per year (totally during nine years to the amount of 1 524 684 159 PLN).
Cytowanie	Krawczyk E., Wrzesińska J. (2009) Zastosowanie analizy wrażliwości do oceny ryzyka opłacalności budowy i eksploatacji informatycznego katastru nieruchomości.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 74: 111-121
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Pełny tekst	EIOGZ_2009_n74_s111.pdf

Autor	Joanna Wrzesińska
Tytuł	Polityka super- i hipermarketów wobec dostawców towarów
Title	Super and hypermarkets policy towards suppliers of goods
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Abstract	The policy of large retailing networks towards the suppliers of goods in Poland is presented in this article. The entire path of the product from the suppliers through superstores to the final consumer is shown. The criteria of choice of the supplier by the trading networks was presented. There are as well the basic standards that are expected from the suppliers or producers. The special consideration is given to the conditions and types of account settling with the suppliers and the benefits from their cooperation with superstores
Cytowanie	Wrzesińska J. (2009) Polityka super- i hipermarketów wobec dostawców towarów.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 79: 163-175
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Pełny tekst	EIOGZ_2009_n79_s163.pdf

Autor	Joanna Wrzesińska
Tytuł	Rozwój wielkopowierzchniowych obiektów handlowych w Polsce
Title	Development of Large-Shopping-Area Objects in Poland
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Abstract	In the paper the development of LSAO in Poland in the span 1990–2007 was discussed. Changes in quantitative structure of stores, concrete mergers and takings over of LSAO as well as productivity of trading area on polish market were presented. Main grown trends of LSAO and its transformation were also discussed
Cytowanie	Wrzesińska J. (2008) Rozwój wielkopowierzchniowych obiektów handlowych w Polsce.Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 72: 161-170
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Pełny tekst	EIOGZ_2008_n72_s161.pdf

Autor	Joanna Wrzesińska
Tytuł	Preferencje w zakupach młodych konsumentów w supermarketach (na podstawie własnych badań empirycznych)
Title	Young comsuments preferences regarding to shopping in supermarkets (personal empirical research)
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Abstract	The article presents survey results dedicated to shopping habits of young consuments and their attitude to supermarkets activity in 2003 in Poland. Young consuments aged between 18 and 35 years old have positive attitude to supermarket shopping. They like possibility to buy several articles in just one place. Majority claim that supermarkets had influence on modernization of Polish market. Half of them state that they should be open on Sundays and holidays. As negative aspects of shopping in supermarkets they mention buying many useless articles, spending big amounts of money and consuming time in long waiting lines. Some researched people claimed that large shops affected nearby smaller shops and caused their bankruptcy
Cytowanie	Wrzesińska J. (2006) Preferencje w zakupach młodych konsumentów w supermarketach (na podstawie własnych badań empirycznych).Zeszyty Naukowe SGGW - Ekonomika i Organizacja Gospodarki Żywnościowej, nr 59: 89-100
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Pełny tekst	EIOGZ_2006_n59_s89.pdf